Summit Health: Inspiring Hope

To better reflect the needs of a growing community and workforce, Summit Health launched a new strategic plan and vision statement: Inspiring Hope for a Healthier Life. I led the rollout of a full 360 marketing plan, including internal communications and all major external media channels including video, photography, print, digital media, and more.

This marketing campaign would later serve as a messaging bridge when Summit Health was acquired by WellSpan Health – one of the leading healthcare providers in the northeast.